Remember “Look at all those chickens” and “Fresh Avocado?” These beloved social media videos are making a comeback through the recently developed diVine, the revival of the original Vine, which was released in Nov. 2025.
Vine was designed as a platform where people could generate and share six-second looping videos they found to be unique or funny and gained popularity through its simple format while also helping people start careers as influencers.
One significant difference diVine has from other social media platforms is its ability to flag any suspected AI and prevent it from being posted. Owners of the new app Jack Dorsey and Evan Henshaw-Plath are claiming that since a great deal of the internet is so full of AI, it will be beneficial for users to know that they are watching and interacting with content created by real people.
Vine, originally created in 2012 by Dom Hofmann, Rus Yusupov, and Colin Kroll, was sold to Twitter (now X) before its release and eventually came out in Jan. 2013. From pranks and skits to real-life events, the app became extremely popular with young users who wanted to start careers as social media influencers.
Four years later, in Jan. 2017, Vine was shut down as it struggled with competition from other apps, and it experienced leadership complications since all three founders had left by Oct. 2015 and the company was extremely disorganized.
Now, nearly nine years after the original Vine shut down, a new and improved version, known as diVine, is being introduced by Twitter co-founder Dorsey with his nonprofit, “and Other Stuff,” funding the app. Working alongside Dorsey is Henshaw-Plath, who was employed at Twitter until he departed from the company in 2006 and now works at “and Other Stuff.” diVine is bringing back more than 100,000 archived videos from Vine while also allowing users to create and share new videos.
diVine empowers people to express their creativity and originality while avoiding AI. Its platform encourages real connections between real people while improving existing social media conventions in the app. diVine was released in its early access form on Thursday, Nov. 13, 2025. Users are expecting to see the same old Vine format and are looking forward to making AI-free content to interact with others.
